Search firms scrutinize your online presence, from Twitter to Facebook to Instagram.
Firms are eager to hire new employees due to labor shortages. That does not mean they always find exceptional candidates, especially if potential candidates web presence is lacking. It is no secret that search firms utilize social media to uncover talent. More than half of employers use Facebook, Twitter, and Instagram to recruit new employees, while over 85% use LinkedIn.
Want to stand out online? Build a strong personal brand that displays your knowledge by what you share, comment on, and display. Position yourself by posting compelling content.
Narrate.
Do not just post your job duties on LinkedIn. Put your work into context by describing your outcomes. Explain how you generated revenue, helped your department gain new consumers, or repositioned your company’s brand. Be sure to highlight your most interesting accomplishments that make you stand out from other candidates.
Quantify
Include specific data to indicate the scope of your major wins. Think in terms of cost savings, revenue growth, and increasing consumer base.
Keywords.
Many search firms use keyword searches. Use key words that promote the position you are seeking. In most cases, keywords refer to specific hard skill sets, industries, functional role titles that recruiters seek. Find the most widely used keywords in job descriptions for the position you seek and add them to your LinkedIn page, Instagram, and Twitter biographies.
Self-Promote.
Be sure to post on social media when you present at a conference, blog, podcast etc. This will demonstrate your expertise and your dedication and support of your industry.
Consider the code.
Websites utilize algorithms to sort and distribute content. In addition to posting frequently, update your profile and search for opportunities on LinkedIn to receive more views. LinkedIn also allows individuals to publish if they are available for job, the roles they desire, and their talents and knowledge. The more information you put in your LinkedIn profile, the more noticeable it is to recruiters.